RFE heads to Las Vegas next week for the 35th Idea World Convention and we are thrilled to have fitness expert Jen Widerstrom joining us....

This month saw Reebok host their Spring/Summer 2018 Global Brand Experience (GBE) at the W Hotel in Barcelona, Spain. Offering the chance...

RFE steals the show at IWF 2017 This year’s IWF fitness convention took place in Shanghai, China between the 1st and 3rd of March. As the...

The InterSport show 2017 was another great opportunity for us to meet face to face with buyers, trainers and enthusiasts and present our...

Reebok has this week announced that style icon, fitness advocate and trendsetter Gigi Hadid has joined the brand to tell the next phase...

New Releases: T-16 treadmill, C-16 exercise bike and X-16 elliptical with the three stripes. RFE International, licensee for adidas...

The adidas Home Rig is officially launched. 2016 sees the launch of the new adidas Home Rig, developed and manufactured by RFE, the...

IDEA World Convention in Los Angeles will see the official launch where both organisations (RFE International and Dynamax®) will...

A trio of industry professionals have launched a brand new network for individuals working in the UK fitness sector, with Reebok Fitness...

adidas opened the doors to its X-shaped, illuminated pop-up training space in Victoria Park, London from 18-28 February, enlisting a...